AI adoption is accelerating across AdTech, but many organizations are discovering that their existing data infrastructure wasn’t built for the scale, speed, and complexity of modern AI workloads.
In this discussion from Ocient’s breakfast briefing at The Soho Hotel in London, industry leaders from Annalect, Roqad, Zeotap, Yahoo DSP, and Ocient share practical insights on the challenges of bringing AI into production. The conversation explores why data infrastructure has become a strategic advantage, how organizations can prepare for agentic AI, and what the industry’s latest developments—including Publicis’ acquisition of LiveRamp—signal about the future of advertising technology.
Read full blog post here: https://ocient.com/blog/in-adtech-ai-is-moving-faster-than-the-infrastructure-beneath-it/
